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A winning sales funnel includes your website, a lead generator, an e-mail nurturing campaign and a clear message that is consistent through your marketing and sales.
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As a business owner, building a sales funnel can be a daunting task and with so many options to choose from, its hard to know where to start.
VIDEO ONE - HOW TO CREATE A WINNING SALES FUNNEL
A sales funnel is essentially the path your potential customer takes from the time they land on your website. Some customers will never leave the top of the funnel. I.e. they will leave your website without ever buying or making contact with you.
But, if you take great care over the entire customer experience through your sales funnel, you will convert more website visitors into leads and ultimately customers. So, how do you create a winning sales funnel?
Watch this video and I’ll walk you through the 5 steps to create a simple but effective sales funnel for your business.
VIDEO TWO - LEAD MAGNET IDEAS TO ATTRACT MORE CUSTOMERS
If you need to turn website visitors and social media activity into leads, you should consider replacing your newsletter sign up, with a lead magnet.
A lead magnet is a key part of your sales funnel, such as an eBook, Calculator or Quiz, that gives your target customers something of value, some of your knowledge or expertise and helps them resolve a frustration or get ahead in life somehow.
Now, if you’re not sure where to start, watch this video where we share 5 lead magnet ideas to capture your customers attention and grow your business.
VIDEO THREE - 4 COMMON WEBSITE MISTAKES
A great website is the foundation of any successful sales funnel, but building a website can be a confusing and frustrating experience, and whether you build it yourself or spend thousands of dollars to get a custom built site from a top developer, it can be hard to know if you are getting it right.
If your website isn’t getting the results you want, watch this video and we will talk you through 4 of the most common website mistakes.
If you’re making these mistakes on your website, don’t worry, they are easy to fix and could see your conversion rates skyrocket!
VIDEO FOUR - 5 STRATEGIES TO GET YOUR SALES TEAM CLOSING MORE
Every sales leader wants to get their team closing more deals than they lose. Its more profitable for them, better for your customers, keeps your CEO off your back and everyone's a winner!
Watch this video where we share 5 Sales Strategies you can implement to get every sales person in your business closing more sales.
If you guide your sales team by giving them a toolkit to implement these strategies, you’ll have your CEO celebrating you as the sales leader that everyone wants to work with and that huge bonus at the end of the year will be pretty awesome too!
Need help building your sales funnel?
We can help you build websites, lead generators, e-mail marketing and social media campaigns, messaging and marketing strategies.
Contact One Zebra to speak with a Marketing Guide about growing your business